Kanzen, a Birmingham-based cosmetic company, has partnered with Primark to create a supportive platform for start-up brands in the beauty industry. This collaboration aims to elevate emerging businesses by addressing common skincare concerns.
From Thursday, 20th March to Sunday, 24th March, Kanzen will host a pop-up event at Primark Birmingham. This event is designed to give small start-up brands an opportunity to increase their exposure, connect with a wider audience, and present their innovative skincare products. Primark’s involvement in this event highlights its commitment to supporting growth within the local business community.
David Conner, founder/partner of Kanzen, commented on the partnership, stating, “We are thrilled to have the opportunity to partner with Primark for this pop-up event. It is our mission to empower small start-up businesses and provide them with a platform to shine. With Primark’s support, we are confident that this event will be instrumental in helping these brands gain the recognition they deserve.”
Katie London, founder of Kanzen and a professional singer, will also be present at the pop-up event to share her insights and engage with visitors. London’s personal experience with skincare challenges was the inspiration behind Kanzen’s skincare solutions.
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The Kanzen and Primark pop-up event promises to be a unique opportunity for visitors to discover and experience the latest skincare innovations from emerging brands. It supports local start-up businesses and offers a chance to explore unique skincare products and interact with industry experts.
