The activewear brand will make its Indian retail debut at DLF Promenade, supported by a simultaneous digital launch and a programme focused on movement and local community connections.
lululemon has named DLF Promenade in New Delhi as the location of its first store in India. The store is scheduled to open later this autumn under the brand’s franchise agreement with Tata CLiQ.
The first Indian store from lululemon will be located at DLF Promenade and carry performance products for men and women across categories including yoga, Pilates, running, training, tennis, golf and everyday movement. It is also intended to provide a space where customers, brand ambassadors and local health and fitness communities can connect.
The digital launch will make the brand’s athletic and lifestyle products available to customers across India, alongside community-led activities focused on movement and wellbeing.
“Bringing lululemon to India is a proud milestone for our teams as we continue to grow our brand around the world,” “To prepare for the opening, we have been working with Tata CLiQ to build relationships with the New Delhi community, which has a vibrant and active consumer base that is looking for premium performance products that blend technical innovation with elevated style. We are excited to welcome guests across India to lululemon in the coming months and all that’s ahead for our brand in this fast-growing and energetic market.”
Sarah Clark Senior Vice President, EMEA, lululemon
The partnership will combine the New Delhi store with access through Tata CLiQ’s national digital platforms.
“We are delighted to partner with lululemon for their India launch. This marks an important milestone in our journey of bringing globally renowned brands to consumers in the country,” “Indian consumers are increasingly embracing active lifestyles and are looking for high-performance products that blend functionality and style. We believe they will strongly connect with lululemon’s product offerings and community-first philosophy. We are gearing up to open the brand’s first store in the coming months, along with its launch on Tata CLiQ platforms, and look forward to growing its omnichannel presence in the country.”
Gopal Asthana CEO, Tata CLiQ
International Expansion
Market expansion remains a central part of lululemon’s growth strategy. The company currently has a presence in more than 30 markets across North America, EMEA, Asia Pacific and China Mainland.
Its planned entry into India follows launches earlier in 2026 in Poland, Greece, Hungary and Romania, which were also delivered through the company’s franchise partnership model.
The India launch will extend that franchise-led expansion through a combination of physical retail, digital distribution and local community engagement.
Terry Clark is the Publisher and Content Director of 365 Retail, with more than a decade of experience covering retail design, technology innovations, store openings and the wider retail industry. He also works closely with leading retailers, suppliers, agencies, events and industry awards across the UK.
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