Marc Jacobs has introduced a limited-time in-store activation at Bicester Village, centred on personalisation and live craft.
Titled “Bark Jacobs: Pet Portraits”, the activation gives customers the opportunity to have a hand-painted portrait of their pet added to selected leather handbags. The artwork is created in-store by local artists, with the process taking place in full view of customers at Bicester Village and inside the Marc Jacobs boutique.
Live Personalisation
The idea is straightforward: purchase a qualifying bag and book a slot, and an artist will paint your pet directly onto it. The service is available on full-price handbags only, with made-for-outlet lines excluded.
Appointments are recommended, although walk-ins may be possible depending on demand. Each piece is completed by hand on the day, adding a more immediate, one-off element to the purchase.
Despite the name, the activation is not limited to dogs. Cats, birds, turtles, pigs, hamsters and even horses are all included, reflecting a deliberately broad approach to the concept.
Event Dates
- Saturday 14th March: 10:30 – 18:00
- Friday 20th March: 10:30 – 18:00
- Saturday 21st March: 10:30 – 18:00
- Sunday 22nd March: 10:30 – 18:00
- Saturday 28th March: 10:30 – 18:00
- Sunday 29th March: 10:30 – 18:00
It is a simple idea, but one that taps into the ongoing appeal of personalisation, giving customers a way to leave with something that feels both individual and tied to a specific moment in-store.
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