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The style of suit that we know and love today began in the early 1800s. It was by a gentleman called Beau Brummell. He replaced long-tailed coats and silk stockings with the classic suit jacket accompanied by full-length trousers and it all went from there. But as we’re faced with new challenges (such as the lengthy daily commute) and...
WhereWolf, the first-ever searchable and shoppable fashion store, has launched their debut pop-up store at 6 Slingsby Place, St Martin’s Courtyard, open until 16 August. Bringing the brands innovative digital experience to bricks and mortar, shoppers can utilise WhereWolf’s app in store, searching the inventory in real-time and also benefitting from the price drop feature, which notifies customers if the...
The Digital Signage Summit Europe 2018 provided invaluable takeaways into the evolving digital signage and digital out of home (DooH) industries during the comprehensive two-day conference.  Attendees gathered at the new venue for 2018, the Sheraton Hotel, Frankfurt Airport, Germany, on 4-5 July to benefit from over 40 leading digital signage and DooH individuals exploring market trends and identifying growth...
Boxpark plans to revive Brighton’s iconic Madeira Terrace into an internationally renowned retail-and-leisure-as-entertainment destination. Plans have been submitted to Brighton & Hove City Council and demonstrate Boxpark’s desire to secure a 12 month exclusivity period to explore design, funding and management opportunities for the regeneration project which will see the area become an international class beachfront development. The project aims...
There is no doubt that waste is a huge problem in the UK, with Theresa May recently pledging to eliminate plastic by 2042. Supermarkets such as Iceland are already implementing appropriate changes to get rid of plastic from their branded products by 2023, after 80% of their customers said they’d support the change. The Food Standards Agency has revealed...
UNIQLO has made choosing clothes more fun with UNIQLO IQ, a digital concierge that provides new shopping experiences powered by Google’s voice recognition and machine learning technology. Within UNIQLO’s mobile app, UNIQLO IQ helps customers find style inspiration and recommendations with hourly product rankings, searching by occasion type, finding items featured in monthly magazines, and even discovering products based on...
Although the growth of the sector may have slowed, the market is still attractive for players who are already part of the industry, or those who want to join. Together with digital marketing agency, Mediaworks, we take a look at the digital forecast for the sector: What are the external factors affecting the market? In the digital age, what are some...
Mazda has partnered with intu to bring virtual reality driving experiences to thousands of customers. The pop-up store will offer customers the chance to experience a 360-degree immersive virtual reality test drive of Mazda sports cars MX-5 or CX-5. Using VR goggles whilst seated in each car, customers will experience a thrilling virtual drive along the winding roads of the...
Crystal Display Systems offers high quality and reliable display systems using some of the most advanced technologies available.  This includes Transparent Displays and showcase boxes that offer brands and resellers that WOW factor for retail installations. Crystal Display Systems has many examples of this including the 84” 4K transparent in the NIKE store in 5th Avenue New York. They can also...
SSC Napoli has become the first football club in the world to launch its own exclusive Amazon Brand Store on amazon.it, amazon.fr, amazon.de, amazon.co.uk and amazon.es. The aim is to extend the agreement in the near future to include the North American market. SSC Napoli plans to bring tens of millions of fans across the world closer to the club by...

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