Topshop is marking its official comeback with a public runway show in the heart of London, as it prepares to unveil its Autumn Winter 2025 collections. Set to take place on Saturday, 16 August, Trafalgar Square will be transformed into an open-air fashion venue celebrating the brand’s return and the relaunch of its online platform, Topshop.com.

The event will feature a runway show open to the public, presenting a ‘See Now, Buy Now’ range of products available immediately, along with early previews of items set to launch later in the season. The new Topman and Topshop lines spotlight tailored outerwear, denim, and bold seasonal styles designed to signal a new era for the brand.

 

In a move to underline its connection to London culture, Topshop has partnered with the city’s creative community, headlined by Good Times, the renowned music collective from Notting Hill Carnival. Led by Norman Jay MBE and Melvo Baptiste, Good Times will bring a soundtrack of unity and celebration to the event.

“We are honoured to partner with Topshop and Topman to bring the sound of Good Times back to the heart of the capital. We’re excited to bring a full dose of joy, unity and proper London flavour for this cultural moment in time. This is Good Times, standing side by side with Topshop and Topman.”

— Norman Jay MBE

The show also includes partnerships with several key sponsors: InPost, providing logistics support; MOTH, serving cocktails; Charlotte Tilbury, with Sofia Tilbury directing beauty looks; and Wilhelmina Models, London, which has worked with Topshop on an open casting call to find new modelling talent.

Set against one of the city’s most recognisable landmarks, the event is designed as more than a fashion show — it’s a cultural celebration. With live music, fashion, and interactive elements, Topshop is aiming to reintroduce itself as a platform for creativity, expression, and London-centric energy.

The runway show will begin at 12pm and is open to the public.

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