Bershka opened its new store at Westgate Oxford on 29 October, bringing the Inditex-owned youth fashion brand to Landsec’s shopping and leisure destination in the centre of Oxford.

Staff and guests cheering with a red ribbon at the entrance to Bershka at Westgate Oxford on opening day

Popular with Gen Z shoppers, Bershka strengthens the centre’s appeal to a generation that is increasingly influencing how brands think about physical retail. The signing also extends Landsec’s long-standing relationship with Inditex, one of the world’s largest fashion groups, and reflects the group’s continued confidence in Landsec’s retail destinations.

Womenswear area inside Bershka at Westgate Oxford with a video wall, clothing rails and a central display table of denim and shoes

Westgate Oxford attracts more than 17 million visitors a year, with a mix of local residents, students and tourists, and Landsec says it continues to draw brands looking to reach a broad customer base in one of the UK’s most visited cities. Bershka’s arrival reflects continued demand from major international brands seeking to grow within high-performing retail destinations.

Staircase clad in amber-lit panels with MAN signage at Bershka Westgate Oxford, with rails of clothing and boots in front

“Bershka is a fantastic addition to Westgate Oxford and further reinforces the destination’s position as a leading retail and leisure destination. As retailers focus investment on locations that can deliver reach, engagement and growth, Westgate Oxford continues to attract sought-after brands and concepts. With a loyal Gen Z customer base, Bershka brings a fresh dimension to our fashion offer and enhances the appeal of the destination for both new and existing visitors.”

Pablo Sueiras, Head of Retail & Hospitality Leasing, Landsec

The opening follows a series of recent additions at the centre, including Sephora and LEGO, whose new store attracted significant crowds on its opening day. Landsec says the signings highlight Westgate Oxford’s continued appeal to leading international brands.

Bershka Opens New Store at Westgate Oxford
Publisher and Content Director at  | Website | + posts

Terry Clark is the Publisher and Content Director of 365 Retail, with more than a decade of experience covering retail design, technology innovations, store openings and the wider retail industry. He also works closely with leading retailers, suppliers, agencies, events and industry awards across the UK.