British heritage brand Belstaff has officially opened its first full-price store in Leeds. The new retail space, located on Vicar Lane in the Victoria Leeds shopping district, welcomed its first customers on 6 September 2025.
Situated at Unit 37, Victoria Quarter, 67 Vicar Lane, Leeds LS1 6BH, the store houses the brand’s complete product offering. This includes the latest motorcycle clothing collections as well as the newly launched Autumn/Winter 2025 range.
The design of the Leeds store follows the ‘Future Garage’ retail concept, which was first introduced at Belstaff’s London flagship in 2024. The concept draws inspiration from the brand’s motorcycling roots while incorporating a contemporary aesthetic.
The opening marks a strategic move for Belstaff, which maintains a longstanding association with the North of England. The brand was originally founded by Eli Belovich and Harry Grosberg in Manchester, making the Leeds opening a return to familiar territory. This latest addition becomes the third full-price Belstaff store in England.
The location allows Belstaff to better serve its existing customer base in the North, while also engaging with new shoppers drawn to its heritage and product offering.
Rachel Bradburn, Head of Leasing at Redical, commented: “As Victoria Leeds’ line-up continues to grow, so does our status as the region’s go-to location for retailers. Belstaff is a premium addition to our flourishing destination, extending our menswear offer and delivering a distinct point of difference we know our loyal consumer base will benefit from. This city debut is one of many at Victoria Leeds, and we look forward to not only what Belstaff’s opening will bring, but also what lies ahead as we gear up for even more landmark Leeds debuts.”
Belstaff’s presence in the Victoria Quarter strengthens Victoria Leeds’ position as a key retail destination, with recent openings contributing to the area’s evolving mix of high-end and lifestyle brands.
