DAC Group to Enhance Online Presence for Kingfisher PLC’s DIY Brands in the UK...
DAC Group has been appointed by multinational retail company Kingfisher PLC to improve online visibility as it seeks to increase ecommerce sales and in-store footfall for its...
Landsec Announces ‘Below The Lights’ Experience Space Beneath Iconic Piccadilly Lights
Landsec will launch a brand experience concept, ‘Below The Lights’, underneath the world famous Piccadilly Lights, W1, in response to growing demand for premium...
Co-op Launches Uk’s First Convenience Retail Media Network
Co-op has today announced the launch of the UK’s first retail media network in the convenience sector to help brands reach new and...
Content Commerce Will Keep the Tills Ringing in January
Once upon a time, the January sales were a key period for retailers. But as consumer buying patterns have shifted inexorably by Black Friday...
SportsShoes.com Enters Global Partnership with Parkrun
SportsShoes.com has recently established a significant global partnership with parkrun, a community event network. This collaboration positions SportsShoes.com as parkrun’s exclusive retail partner in...
John Lewis Christmas Advert 2023: Alfie’s Unconventional Festive Tale
The unveiling of the John Lewis Christmas advert has become a hallmark of the festive season in the UK, and 2023 is no exception....
Just 3% of European retailers currently use behavioural personalisation, leading to lost conversions and...
Lack of meaningful personalisation is costing brands lost conversions, leaving revenue opportunities on the table at a time when customer caution is lengthening buying...
Christmas Adverts 2023: Festive Commercials Unwrapped
The festive season in the United Kingdom heralds a time of merriment and unity, yet for retailers, it signifies a critical juncture for brand...
Boots Celebrates the Spirit of Giving with ‘Thank You, Santa’ Christmas Campaign and Charitable...
Boots has today unveiled its 2023 Christmas campaign, aptly titled ‘Thank You, Santa.’ The campaign is anchored by a festive film that encapsulates the...
Sainsbury’s and Rick Astley Serve Up a Festive Treat in New ‘Good Food for...
In a bid to spread festive cheer, Sainsbury’s has launched its Christmas advert today, marking the beginning of the holiday season's celebrations. The UK...