Why LUSH Traded Social Media for a New Era of Collaborative Storytelling
Lush is a brand with a plan. It wants to Leave the World Lusher Than We Found It. How? Through creating a cosmetic revolution that’s going...
Using Promotions to Promote Your Business
There are many methods businesses can use to attract and retain customers. These include stunning displays to draw people in and let them know...
Boots Celebrates the Spirit of Giving with ‘Thank You, Santa’ Christmas Campaign and Charitable...
Boots has today unveiled its 2023 Christmas campaign, aptly titled ‘Thank You, Santa.’ The campaign is anchored by a festive film that encapsulates the...
Honesty is the best policy when it comes to brand marketing
A Trustpilot survey of UK consumers has found that over half of Brits now consider a brand’s stance on social, political and environmental issues...
Tesco’s Christmas ad becomes most complained about campaign of year
Tesco’s Christmas TV campaign featuring Father Christmas bearing a Covid vaccine passport has prompted more than 3,000 complaints, making it by far the most...
Sainsbury’s and Rick Astley Serve Up a Festive Treat in New ‘Good Food for...
In a bid to spread festive cheer, Sainsbury’s has launched its Christmas advert today, marking the beginning of the holiday season's celebrations. The UK...
Save England’s High Street with Shop Out to Help Out scheme
In a bid to save England’s high street, Refundable is launching a petition to introduce the Shop Out to Help Out scheme, a campaign...
M&S Unveils “Love Thismas (Not Thatmas)” Campaign for Christmas 2023
With the festive season fast approaching, Marks & Spencer has lifted the curtain on its 2023 Christmas Clothing & Home campaign. Orchestrated by the...
John Lewis festive ad stars young alien experiencing first Christmas – Watch now
A young alien experiencing her first Christmas – complete with mince pies and novelty jumper – is the star of this year’s John Lewis...
Superdrug announces partnership with Jack Monroe to help customers ‘shop smart’ through cost of...
Accessible health and beauty retailer, Superdrug, today announces the launch of its Shop Smart campaign in partnership with poverty campaigner and activist Jack Monroe, to help...
