Klarna launches first-ever immersive sports activation bringing basketball fans worldwide closer to the game

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Klarna has today unveiled “The Klarna All-Star Vault,” an interactive activation celebrating the connection between fashion and professional basketball throughout its 75-year history. From February 18-20,...

PrettyLittleThing Enters the Metaverse with First Virtual Model

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Fashion is reaching new heights with the growing opportunities proposed by the Metaverse and Global fashion retailer, PrettyLittleThing has just made a big move,...

Wickes’ ‘Balance For Better’ initiative launches new Period Positive campaign

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Home improvement retailer, Wickes, has launched a new Period Positive campaign set to remove the stigma and stress around menstruation at work. A first for...

Key retail dates for e-commerce and online marketplace sellers to plan for in 2022

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There are many dates, events and festivals on the UK retail calendar that e-commerce and online marketplace sellers plan for. Whilst some of these...

Fashion chain Jigsaw ad banned for ‘objectifying’ women

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An ad for fashion chain Jigsaw that featured a model climbing over a fence in her underpants has been banned for being likely to...

Is the clock ticking on the Christmas ad as we know it?

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Say what you will about modern retail brands, but you can’t accuse them of not putting enough effort into the festive season. The Christmas...

Christmas shoppers urged to support Small Business Saturday

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Shoppers are being urged to support small businesses as they face fresh uncertainty heading into the crucial festive trading period. Organisers of this weekend’s Small...

Ad regulator clears Tesco’s Christmas campaign after 5,000 complaints

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The advertising regulator has cleared Tesco’s Christmas TV campaign featuring Father Christmas bearing a Covid vaccine passport after it prompted 5,000 complaints from viewers. The...

Co-op replaces Christmas TV ads with support for Community Fridges

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The Co-op is replacing its traditional multi-million pound Christmas TV advertising with a move to promote the network of Community Fridges. The retail giant said...

Tesco’s Christmas ad becomes most complained about campaign of year

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Tesco’s Christmas TV campaign featuring Father Christmas bearing a Covid vaccine passport has prompted more than 3,000 complaints, making it by far the most...