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DemandTec by Acoustic announced the appointment of Todd P. Michaud as its new CEO to accelerate the organization’s growth and market leadership. DemandTec offers leading end-to-end, AI-powered lifecycle pricing solutions. 

This CEO appointment comes at a critical time when retail executives globally are facing many challenges such as supply chain disruptions, rising costs and inflation. 

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DemandTec CEO FINAL 1

Michaud brings more than 25 years of experience leading innovative software companies focused on helping retailers and CPG brands drive profitable revenue growth. At DemandTec, Michaud is assuming leadership of an organization that pioneered the application of advanced customer demand intelligence and data science on a highly scalable software-as-a-service platform. 


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Michaud comes to DemandTec from Hypersonix, where he served as President and Chief Commercial Officer. Prior to Hypersonix, he had executive leadership roles at Symphony RetailAI, NCR Corporation, Retalix USA, and IDS LLC. Michaud also served as President and CEO of Revionics. He began his career with 16 formative years at IBM Corporation.

“I was committed to filling the DemandTec leadership role with someone who demonstrates unparalleled excellence in retail, technology, customer obsession, and proven execution,” said Dennis Self, CEO of Acoustic. “Todd delivers powerfully on all those criteria, and his obvious passion for the growth opportunity with the proven team at DemandTec is inspiring. I’m thrilled to welcome him to Acoustic.” 

Michaud stated: “I’ve been watching DemandTec’s impressive momentum since Acoustic was formed in 2019. With the rapidly changing customer demand patterns, increased competition, inflation, and supply chain disruptions, there has never been a more opportune time for retailers to apply actionable intelligence designed to read and interpret customer demand signals in transaction data and then apply predictive and prescriptive insights.”  –

“This knowledge allows retailers and CPG brands worldwide to shape shopper behaviours and drive profitable revenue growth and business impact. I’m excited and proud to lead the amazing DemandTec team as we drive meaningful value for our customers.” 

To view some of DemandTec’s customer case studies, click here.

Content Director at 365 Retail | Website | + posts
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