Oakley, a frontrunner in sport and optical innovation, has inaugurated a new store at 23 Carnaby Street. The grand opening was graced by England striker and Oakley athlete Alessia Russo, who was present to meet fans and inaugurate the new retail space.
This Carnaby Street location is the second Oakley store in the UK, complementing its existing outlet in Covent Garden. The new store will showcase a wide range of Oakley’s best-selling eyewear, including popular styles like Kato, Sutro, and Holbrook. Additionally, the store will feature an extensive collection of apparel, footwear, and accessories.
Founded in 1975, Oakley has been a trailblazer in eyewear innovation for nearly five decades. The brand has been responsible for creating thousands of new eyewear styles, continually pushing the boundaries of both performance and style.
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Stefano Melani, GM of Luxottica Retail UK, the parent company of Oakley, stated, “We are pleased to be opening our latest store on Carnaby Street, the heart of London’s retail offering. The store will help bring our community physically closer to Oakley’s brand DNA.”
England striker and Oakley athlete Alessia Russo also expressed her enthusiasm: “It’s a huge honour to join Team Oakley’s elite roster of athletes. Oakley have always been at the front of pushing boundaries and always celebrate who we are as individuals. It’s such a privilege to officially open the Carnaby Street store.”
