Tag: Augmented Reality
Re-imagine retail experiences with immersive augmented reality (AR)
Retailers and marketers are looking for ways to enhance consumer engagement, drive sales and foster longer-term brand loyalty. In crowded and competitive markets, marketing...
Retailers Must Join the Content Commerce Revolution That TikTok Started
There can be no doubt about the impact that TikTok has had on the ecommerce industry in the UK. Last year, small businesses on...
Very launches virtual try-on experiences for beauty customers
Digital retailer Very, which is operated by The Very Group, has launched virtual make-up try-on features that use augmented reality to allow customers to...
Q&A: Fintan Gillespie, Head of UK Enterprise Business Solutions at Snap...
Jessica Jacobs, Incubeta’s Global Director, Partnerships & Growth, recently spoke with some of the key players in the marketing industry to discuss their views...
Shopify merchants can now build and launch 3D and AR visualisations...
Poplar Studio, an augmented reality (AR) and 3D platform for marketing and e-commerce, has developed a new app integrated with Shopify that will enable...
Augmented Reality a UK first for footwear brand Hotter Shoes
Hotter Shoes is to become the first UK-based footwear brand in its category to integrate Augmented Reality (AR) in its app, enabling customers to...
Snapchat has used its AR to bring a bit of holiday...
For those in the West End and dreaming of a white Christmas, Snapchat has used its AR to bring a bit of holiday magic...
More evidence that consumers expect technology to change the look of...
The sight of shoppers gyrating in front of a mirror to see how they look in a coat or dress may be with us...
Augmented reality – what’s the ROI?
Richard Corps, managing director and co-founder of Ads Reality, explores augmented reality and its return on investment.
Augmented Reality (AR) is the future of marketing...