LEGO is one of the most recognised toy brands in the world. In this edition of ‘The Interview’, business broadcaster Ben Bland sits down with Simone Sweeney, Vice President of Global Retail Development for LEGO Group. Originally recorded at World Retail Congress 2018 in Madrid earlier this year, she explains why discovery, joy and play are so important in physical retail experiences.
Terry Clark is the Publisher and Content Director of 365 Retail, with more than a decade of experience covering retail design, technology innovations, store openings and the wider retail industry. He also works closely with leading retailers, suppliers, agencies, events and industry awards across the UK.
