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Proposals are one of the most important moments during a relationship – and even, in your life. But there isn’t one type of proposal that suits everyone.

For some people, a low-key occasion is better: the question could be popped at home, or during a picnic – with one lovingly selected ring. Alternatively, some people prefer it to be extravagant. Imagine a selection of diamond rings to choose from on a special trip abroad. Below, we take a look at what Brits look for in a perfect proposal.

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What Brits expect from a proposal

There are different tastes across the age groups in the UK. It appears Millennials have the most expensive taste, as their perfect proposal is worth £4,102, almost double the UK average. But there is wider agreement on different aspects. Most people would prefer it to be private for instance – 74 per cent of Brits would be put off if their partner proposed to them in public, whether it be in front of family and friends or complete strangers. 


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The destination

Aside from whether it’s in public or in private, there are different ideas surrounding the destination as well. The key is that it’s special – and that means different things to different people. For some, it might be at a random destination when the moment feels right. But for others, a special, romantic trip to Venice or a tropical island can be the perfect setting.

The ring

The tradition of wedding rings dates back to ancient times. At the time it was a practical sign that the bride had received the dowry, but now, they’ve taken on romantic symbolism. The ring’s a key part of British expectations too, with 17 per cent of Brits saying they’d be put off if their partner proposed without a ring. Brits think the perfect proposal (including an engagement ring) should cost £2,348.

Cities with the highest expectations

Expectations for proposals do differ between cities in the UK, however. Belfast and London have the most expensive dreams for a proposal, sitting at £3,157 and £ 3,031 respectively. At the other end of the scale, Liverpool and Bristol have contrasting expectations. The average cost of the perfect proposal in these two harbour cities are £1,941 and £1,942. Sitting between these two extremes are cities such as Glasgow, Leeds and Nottingham.

Overall, everyone is looking for a special moment with their proposal. Although expectations differ from city to city in the UK. And even if some people want a public proposal abroad, compared to a private occasion at home. Underlining this all, is that everyone wants a special moment that’s right for them.

Content Director at 365 Retail | Website | + posts
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